Independent, family owned Danform Shoes has built their 40-year-old business on fostering long-term, quality relationships with their customers, not as shoe salespeople, but as as footwear and foot health consultants. So providing useful, informative content is an essential part of their marketing strategy. In addition to keeping social media fresh, they blog. I helped them with some of their posts.
CLIENT: Danform Shoes
WORK: Interviewing | Research | Writing